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Enhancing College Enrollment

Government Supporting Regional Partnership Creating Jobs


   Ontario is helping Northern Ontario’s six community colleges market the North as a place to study and find work, thanks to a $3-million Northern Ontario Heritage Fund Corporation (NOHFC) investment in Study North, a three-year marketing and recruitment initiative. The six colleges in the North (Confederation, Sault, Cambrian, Boréal, Northern and Canadore) will work with industry partners and other community organizations to identify labour shortages, skills needs and employment opportunities in an effort to attract more students to their respective campuses. Supporting post-secondary education and skills training is part of the government’s economic plan that is creating jobs for today and tomorrow. The comprehensive plan and its six priorities focus on Ontario’s greatest strengths — its people and strategic partnerships.


QUOTES “Our government recognizes that Northern Ontario’s colleges are essential to preparing northerners for the workforce and to responding to forecasted labour shortages in a number of sectors including the mining industry. I am very pleased that the NOHFC could invest in this important initiative and I commend all the project partners for their commitment to recruiting students to the North.” — Michael Gravelle, Minister of Northern Development and Mines and Chair of the NOHFC

“The North’s six colleges prepare young people for a wide variety of careers and this unique partnership between Northern institutions will help to boost enrollment and position graduates for high quality, well-paying jobs. The Study North project will contribute to the economic success of our region by supporting the development of highly skilled workers and helping northern businesses grow their operations.” — David Orazietti, MPP for Sault Ste. Marie

 “Northern Ontario’s community colleges are vital to training students for employment opportunities in our communities. I congratulate the six northern colleges for working together, and with their private-sector partners, to increase student enrollment and job creation across the North.” — Bill Mauro, MPP for Thunder Bay-Atikokan

“This investment will play a significant role in the northern colleges’ collective efforts to recruit students to the North. The Study North Initiative will challenge the misperceptions that exist and help students from southern Ontario access postsecondary education. It will encourage them to study, work and live in northern Ontario, ultimately satisfying future employment needs in our communities.” — Jim Madder, President of Confederation College

"The Study North initiative is heavily focused on recruiting prospective students from southern Ontario, complementing existing recruitment efforts in the North, while being inclusive of Aboriginal and Francophone learners throughout Ontario. The goal of this innovative and ground-breaking initiative is to collaboratively increase enrollment at the six colleges. This is the first time that we have worked together to position northern Ontario as an attractive destination to learn, work and live. We are grateful to the Northern Ontario Heritage Fund Corporation for their support of this project."

Michael Gravelle, Minister “ We think this is a very exciting project that is being supported by all the colleges in Northern Ontario. We are pleased to announce the Northern Ontario Heritage Fund Corporation is providing $3 million in order for all the colleges  across the north to recruit  students and sell northern Ontario by basically recognizing that sometimes the demand is so high in Southern Ontario that the students can’t get in as quickly as they want. They will hire recruiters to sell the northern Colleges as well as do print ads, social media contact and web casts. There is a great opportunity here. We can get to the large mass of students of Southern Ontario.” “ I think it will expand the number of students dramatically that will come into our northern Colleges. We will see more students come here and see the tremendous opportunities here in the north.”

Jim Madder, President of Confederation College “ People  think sometimes we are off the map but we are 1 1/2 hours away from Toronto  with easy air connections. We have great programs in the north here at Confederation College and the other northern Colleges are even closer  as well. We have some unique programs here like Flight Management where people come from all over the world to take the course but few from Southern Ontario. There are mining programs and unique welding programs. We have smaller classes  and great people here.”




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